The sense of smell is a funny thing. There are wonderful fragrances and foul odors, and while all are considered “scents”, the human nose knows the difference. We can remember different smells (smell memories) and we can describe different smells. In fact, we experience a myriad of smells daily. The … [Read more...]
Case Study: Palava 9D/VR Real Estate Multi-Sensory Immersive Community Sales Experience
Client Case Study: XYZ Technologies Summary: SensoryCo is proud to have collaborated with international multi-media production powerhouse XYZ Technologies on several projects including Palava 9D, an immersive project for a real estate development company Lodha Group in Mumbai, India. XYZ’s … [Read more...]
Scent Theater Effect “Smells Like Adele”
Adele's concert residency “Weekends with Adele” at the Colosseum at Caesar’s Palace, Las Vegas has proven to be an unparalleled musical masterpiece, captivating audiences with her powerhouse vocals and emotive performances. The Grammy-winning artist, known for her soulful ballads and chart-topping … [Read more...]
Experts name UBE as Flavor of 2024… will scent marketing “noses” take note?
According to perfumerflavorist.com, T-Hasegawa, USA, Inc., leading flavor and aroma profile trend and analysis firm, has assessed specific flavors, spices and ingredients, to name Ube the flavor of 2024. As scent marketing creators quickly pursue distinctive options to capture consumer interest, Ube … [Read more...]
Three Las Vegas Shows That “WOW” Offer Sensory Experiences
Vegas shows have a reputation for blowing the socks off standard productions. Bigger, better, and more special effects are characteristic of Vegas sensory experiences. Two shows that seem to float under the radar (yet, are worthy of review!!) have created engaging customer sensory … [Read more...]
Flowers Saratoga… Sensory Effects Blossom
SensoryCo prides itself on crafting unique scent solutions and creating sensory effects to magnify experiences. As SensoryCo sleuths, we love to scout out new happenings and get inspired by hidden gems that have curated detailed themed environment that tell a story. Flowers Saratoga is a one in a … [Read more...]
Sensory Effects Would Add Another Dimension Of Discovery At The Mob Museum Of Las Vegas
On a recent field trip to Las Vegas, Nevada our SensoryCo “scientists” scheduled a trip to the Mob Museum of Las Vegas. Billed as an immersive experience, we wanted to engage with the subject matter, see how or what, if any, sensory effects enhanced the exhibits and learn a thing or two about … [Read more...]
Pop-up “Misting Tents” Feature SensoryCo Scent Systems During Coachella Fest
SensoryCo scent systems coupled with pop-up outdoor misting tents (from SensoryCo sister company Koolfog) made quite an impression during Coachella Fest 2023 as “stations” to showcase an immersive beauty experience created for vegan haircare brand Love Beauty and Planet. Creative agency MKG designed … [Read more...]
Can Vacation Scent be Caught in a Bottle?
I've sniffed countless “summery vibe” scents and spritzed many fragrant “sunny” perfumes. One of my favorite memories is inspired by summer’s smells. Capitola 1986. The Car’s “Magic” playing on the Boombox while us “Summer, Summer, Summer” gals took to the beach to work on our tans. With “Sun-In” in … [Read more...]
Use of Scenting Systems on the Rise in Live Music Concerts
There has been a significant increase in interest of applying scenting systems in live gigs, music concerts, and epic festivals. These state-of-the-art productions have grown into large-scale artistic events that blend physical, digital, and multi-sensory technology to please crowds and boost … [Read more...]