Introduction: The Evolution of the Senses in Entertainment For decades, entertainment designers have used sound and light to immerse audiences in unforgettable environments. But as audiences crave richer, more visceral experiences, producers and designers are turning to the next frontier in sensory … [Read more...]
SensoryCo Unveils SMX2 Scenting System for Enhancing Immersive Experiences
SensoryCo proudly introduces the SMX2, an advanced scent delivery system designed to elevate immersive environments. Building on the success of the SMX1, the SMX2 offers enhanced performance, durability, and flexibility to meet the demanding needs of marketing, entertainment, production, and … [Read more...]
Scent In Museums and Exhibits
Scent has a powerful impact on emotion and memory due to its direct connection to the brain's limbic system, which governs emotions and recall. When used in storytelling—whether in cultural and heritage museum exhibits, themed environments, or films—scent can deepen engagement, evoke nostalgia, and … [Read more...]
Mystic Aquarium Incorporates “Smell” Into Immersive Attractions
Mystic Aquarium in Connecticut is known for creating immersive environments in its exhibits and multisensory encounters. These experiences take displays to another level by blending visuals, touch, sound, smell, and movement to enhance information absorption. These sensory effects are typically used … [Read more...]
Three Las Vegas Shows That “WOW” Offer Sensory Experiences
Vegas shows have a reputation for blowing the socks off standard productions. Bigger, better, and more special effects are characteristic of Vegas sensory experiences. Two shows that seem to float under the radar (yet, are worthy of review!!) have created engaging customer sensory … [Read more...]
Can Vacation Scent be Caught in a Bottle?
I've sniffed countless “summery vibe” scents and spritzed many fragrant “sunny” perfumes. One of my favorite memories is inspired by summer’s smells. Capitola 1986. The Car’s “Magic” playing on the Boombox while us “Summer, Summer, Summer” gals took to the beach to work on our tans. With “Sun-In” in … [Read more...]
Use of Scenting Systems on the Rise in Live Music Concerts
There has been a significant increase in interest of applying scenting systems in live gigs, music concerts, and epic festivals. These state-of-the-art productions have grown into large-scale artistic events that blend physical, digital, and multi-sensory technology to please crowds and boost … [Read more...]