“Misleading.” “Thrown Together.” “Would not do this again, nor would I recommend.” “Total Waste of Money.” Certainly not the kind of reviews event planners and exhibit curators want to receive. Attractions and events billed as immersive can be tricky because sensory experiences are subjective … [Read more...]
It’s beginning to smell a lot like Christmas!
Does the smell of peppermint and chocolate remind you of the holidays? Is there more pep in your step when a boutique provides a hint of a candle’s pine scent combined with the sound of “Jingle Bells”? Does the taste of crème Brulee with the aroma of vanilla caramel put you in an elfish … [Read more...]
Understanding Scent Profiles
The power of scent is one of our most significant senses. Our olfactory systems can literally sniff out memories, impact our taste, and create real ambient scenarios. SensoryCo takes great care in formulating our scent cartridges so that the nose of every aroma smells as authentic as possible. … [Read more...]
Could Scent Technology Change an Exhibit’s Perspective?
Every year, millions of people travel to Rome to experience iconic art, sculpture and architecture including the exquisite frescoes in the Sistine Chapel painted by Michelangelo. The Sistine Chapel showcases the brilliance and artistry of what is considered … [Read more...]
SensoryCo CEO Bryan Roe in Perfume & Flavorist Magazine
President Bryan Roe has been featured in Perfume & Flavorist Magazine for his take on the use of “scent systems” across different industries and the processes SensoryCo goes through to produce its products. The future smells good for immersive technology that allows people to experience “real” … [Read more...]
SensoryCo Drops SmX-M Scenting System with New Technology For Experiential Spaces
SensoryCo has released the SmX-M Scenting System to enhance its existing product line with an innovative solution that addresses the specific need for close-proximity scent interactions for training simulators, themed attractions, kiosks, exhibits, VR/AR and small experiential spaces. Introducing … [Read more...]
Sensory retailtainment – The Future of Brick & Mortar Merchandising?
Prior to Covid-19, the retail industry was experiencing a downward spiral with changing marketplace trends, brick and mortar closures, and rising on-line commerce. The retail industry has always been adept at evolving to meet customer trends. Prior to the pandemic, many businesses were already … [Read more...]
SensoryCo Scenting System Enhances 4D Experience at the Aquarium of the Pacific in Long Beach, California
This past summer, the Aquarium of the Pacific debuted its new wing, Pacific Visions. The expansion of the existing aquarium facility was realized with a 29,000- square-foot, two-story, building that blends state of the art technology with sustainable design features. The venue is a … [Read more...]
SensoryCo helps create the ultimate “NFL Experience” in Times Square!
SensoryCo recently collaborated with Cirque du Soleil to help enhance the sensory environment in the new “NFL Experience” in Times Square. The venue pays homage to NFL accomplishments over the years and highlights star players and moments. The president of the project, Danny Boockvar, describes it … [Read more...]
Making Scents of the Brain: Smells and Memory
Does the smell of hot chocolate remind you of cozy afternoons with your grandma? Or a certain perfume takes you back to snuggling with your mom? Research shows that scents can immediately evoke strong memories and connotations, and we all have anecdotal evidence too. Just a whiff of a smell can … [Read more...]